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The Shy poster
Role
Creative concept development, Experience design, Art direction, Graphic design
Client
Shy Poster is an interactive installation that represents shyness. At rest, the poster displays its colorful character, but as soon as someone gets too close, the panels slowly close, making it almost invisible. Visitors must be tactful and patient. When the Shy Poster feels comfortable, it gradually reveals its personality. But beware: any sudden movement will cause the doors to close quickly again.
Special thanks to Alice Stewart and Jiawei van Kleef.
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